Centro Astoria Sottomarina

Centro Astoria is a consolidated tourist center on the Venice coast, consisting of many activities, such as swimming pool, beach, bingo club, amusement park and sports fields. The communication project involved the graphic restyling of the visual image of the center, made up of the individual logos of each activity, enclosed under a single umbrella brand. The client’s need was to upgrade the image of Centro Astoria to be more interesting also to a younger audience.